A small sampling of various fem-care projects from TV spots/OLVs, documentaries, print ads, social content, and e-commerce.
Tampax Pearl, "Find Your Flow Combo"
Film, OLV, Print
Every day of a period is different. So if you want to be comfortable, you’ve got to find your flow combo.
Tampax MotionFit, "#GetInMotion"
Film, OLV, Print, Social
When your client has a January media buy in 24Hr Fitness gyms, you don’t make a traditional commercial. You make it motivational.
Tampax Radiant, "Anything But Basic"
Film, OLV
There are basic tampons, and then there’s Tampax Radiant. Brilliant, bold, but never basic.
Always Presents "#EndPeriodPoverty"
Activation, Documentary
Every month, girls are forced to miss out on school, friendships and the activities they love because they can’t afford period products. Always, champion of girls’ confidence, decided do to something about it with a little help from Walmart.
Client: Tampax & Always, P&G
Credits: Laura Stamm-Boyd (ECD), MaryAnne Infante (CD), Amanda Green (CW), Mapi Bartolome (AD)